In this companion book to "Zen and the Art of Mixing," Mixerman discusses the art of producing records.  Mixerman lays out the many organizational and creative roles of an effective producer as budget manager, time manager, personnel manager, product manager, arranger, visionary, and leader, and without ever foregoing the politics involved in the process.  As Mixerman points out, "Producing is an art in which reading and understanding people nearly always trumps any theoretical knowledge - whether musical or technical in nature."  Whether you're currently positioned as musician, engineer, songwriter, DJ, studio owner, or just avid music fan, Mixerman delivers you a seemingly one-on-one, personal lesson on effective producing.  Paperback, 320 p.