The Business of Choir

Today's choral leaders wear many hats: fundraising director, development associate, communications manager, marketing designer, volunteer coordinator - the list goes well beyond directing beautiful choral performances. In many ways, leading a choir is much like running a business. Written by two authors with extensive experience building choral programs from the ground up, this book offers new insights, best practices, and practical action items for choral leaders looking to master the organizational and administrative elements of running a successful choral program. Features include a behind-the-scenes look at elements of running a choir; an actionable toolkit to bring a greater focus to accessibility, diversity, equity, and inclusion; strategies to demystify fundraising and finance; and practical approaches to recruitment, retention, marketing, volunteer management, and board interactions. This resource will provide the direction and clarity you need as you take the next big steps in your organization's journey.